Selling your home during the holidays

scarver5
Oct 10
2 min read

Embrace the season, don’t stress it

The idea of selling your home between Halloween and New Year’s might sound daunting, with visions of holiday chaos, frantic shopping and family gatherings. But know that buyers looking for homes during the holidays are typically very serious, and you can make the season work in your favor.

Deck the halls (with a touch of restraint) The key is to create a warm, inviting atmosphere without overdoing it. Holiday decor should complement your home, not clutter it.

Less is more: Stick to a simple, elegant theme. Think classic wreaths, tasteful garlands and subtle lighting. Too many decorations can make a home feel small and distracting.
Embrace the senses: Create a cozy ambiance. A crackling fire (if you have a fireplace), a diffuser with a pumpkin spice or pine scent, or fresh-baked cookies on the counter can make buyers feel instantly at home.

Cozy up the curb appeal

As the weather cools and leaves change, so should your curb appeal strategy.

Light it up: With shorter days, good exterior lighting is crucial. Make sure your pathways, porch and entryway are well-lit and inviting for evening showings. Leave lights on inside to invite in buyers.
Clean up the clutter: Rake up leaves, clear out gutters and tidy up the yard. A clean exterior signals that the home is well-cared for.

Highlight what matters most

With the holidays approaching, buyers often dream of a home where they can create new traditions.

Showcase entertaining spaces: Put the spotlight on your dining room, living area and kitchen. Set the dining table with a beautiful centerpiece, arrange your living room for cozy conversation, and ensure your kitchen is clutter free.
Take great photos: The weather can be unpredictable. Get professional photos taken on a dry day to ensure your listing looks bright and appealing, even if it’s rainy when a buyer sees it online.

Understand the buyer

Buyers looking for homes during the holidays are typically very serious. They’re often on a timeline (like a job transfer) and less likely to be “tire kickers.”

Be flexible: Offering flexible showing times, even on weekends or evenings, can be the key to catching that perfect buyer.
Remember the end goal: The holiday season is a time of hope and new beginnings. Frame your home as the place where buyers can start their next chapter and create lasting memories.

Ready to make your move? Let’s chat about how to get your home sold this holiday season!